Know exactly how your social media is performing. We provide clear, actionable analytics and reporting that connect your social media activity to real business results for your Long Island company.
Likes and followers are nice, but they do not pay the bills. We track the social media metrics that directly impact your Long Island business: website traffic from social, leads generated, phone calls received, purchases attributed to social campaigns, engagement rate, reach, and share of voice compared to competitors. Every metric ties back to a business outcome. Our reports separate vanity metrics from value metrics so you know exactly what your social media investment is producing.
We build custom social media dashboards that display your most important metrics in real time. You can check your dashboard anytime to see how your content is performing, which posts are driving the most engagement, and how your audience is growing. Dashboards aggregate data from all your platforms into a single view. We also send automated monthly reports to your inbox with detailed analysis, not just numbers, but what they mean and what to do about them.
How does your social media performance compare to your Long Island competitors? We track competitor accounts to benchmark your engagement rates, posting frequency, audience growth, and content types against theirs. This intelligence helps us identify content gaps you can exploit, successful strategies you can adapt, and threats you need to respond to. Quarterly competitive reports keep you informed about the broader social media landscape in your industry.
We track engagement rate, reach, impressions, website clicks, leads generated, conversion rate, audience growth, share of voice, best-performing content types, optimal posting times, and ROI by platform. For Long Island businesses running paid social, we also track cost per click, cost per lead, return on ad spend, and frequency. Every metric is presented in context with explanations of what it means for your business.
We provide monthly comprehensive reports with detailed analysis and recommendations. Clients also have access to a real-time dashboard they can check anytime. For businesses running active ad campaigns, we provide weekly performance summaries. Quarterly reports include competitive analysis and strategic recommendations. We also schedule monthly or quarterly review calls to discuss performance and plan ahead. Call (516) 407-8111 to learn more.
Yes. We implement tracking that connects social media activity to business results. UTM parameters track website traffic from social. Conversion tracking measures leads and sales. Call tracking attributes phone calls to specific social campaigns. For Long Island businesses with offline conversions, we help estimate attribution using correlation analysis. Most clients are surprised to discover that social media drives more business than they realized once proper tracking is in place.
Yes. Competitive analysis is included in our analytics service. We monitor your top Long Island competitors posting frequency, content types, engagement rates, audience growth, and ad activity. This intelligence is included in your quarterly reports with actionable recommendations. If a competitor launches a new campaign or shifts strategy, we alert you and recommend how to respond.